Imagine you start a business and in the first 28 days you hit more than $1,000,000 in sales… And then by the second month, you’ve already hit your first-year revenue you target…. You then precede to sell out of every last piece of inventory in your warehouse…. You literally can’t keep up with demand… You then start receiving calls from A-List movie stars like Leonardo DiCaprio who want to invest in your business… Sounds like a stretch? A Dream?… Well, this actually happened to Manhattan-based sleep startup Casper. You see, every once in a while, a unicorn ecommerce company comes along…
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