Kenshoo Ecommerce – Amazon Advertising Platform for Advertisers & Agencies

Our job for our clients as their agency is to put them where their customers are. In order to do this, it’s critical for Chacka and for our Client, Avery, to be active on Amazon. This is where Kenshoo E-Commerce comes into play.  Kenshoo E-Commerce helps accelerate our marketing initiatives with detailed reporting and sophisticated optimization solutions, that help connect Avery to their customers on Amazon, that crucial point of purchase.

Kenshoo E-Commerce has completely changed the way I manage and report on Amazon campaigns for my client.  The time spent gathering data, from reporting to managing the day-to-day of my campaigns has gone from a half-hour plus to less than two minutes, which is at least 4 to 5 times faster than before.  The time savings I’ve found using Kenshoo helps not only in reporting, but with budget pacing as well, leaving time for the tasks that matter to my client – optimization and strategic product placement…I can’t wait to see all the new functionality Kenshoo E-Commerce comes out with in the future.

I’ve saved so much time using Kenshoo eCommerce to manage AMS campaigns.  Making bid adjustments in bulk and monitoring ASINs daily has changed the way we manage campaigns. Our team is able to make more granular optimizations and we’re seeing the impact even after one month – higher revenue & ROAS while also lowering CPCs.

This content was originally published here.

Megaretailers With E-Commerce Platforms Buoy Market

September 18, 2020

How to Sell Online | Ecommerce tips & how tos by Shopify

September 18, 2020