Specialist e-commerce design for motor parts sellers
Frooition are BigCommerce design experts, we have created and launched hundreds of great looking online web stores that are built to sell.
We understand that not all sellers have the same requirements and motor vehicle parts sellers have a huge problem with search and parts fitment.
To combat this we have partnered with PartsConnect (a vehicle fitment data specialist) to provide the perfect ecommerce store experience for Motor Parts Sellers.
Parts sellers can finally add a Make, model, year and type search to their Bigcommerce store without the risk of pulling back random incorrect products!
Frooition’s design service still includes all the great features of our Tailored Bigcommerce design plus a number of features specifically for Motors Sellers:
Loading example parts finder
Every auto parts seller needs a year/make/model search to help customers to the find the right part. PC Fitment’s year/make/model part lookup solution for BigCommerce offers the best of both worlds:
Frooition has partnered with PC Fitment to provide a best-in-class Parts Fitment search with fully incorporated design to ensure cohesion vs an obvious aftermarket bolt on. Sellers are no longer at the mercy of unreliable built-in store searches; now they have a complete back-end to attach specific products to exact trims of vehicle(s).
Year/Make/Model and VRM Parts Finder (UK)
UK parts sellers can benefit from Vehicle Registration searches right on their BigCommerce store.
The customer enters their vehicle registration and confirms the correct vehicle and then searches for parts that vehicle.
This functionality can be seen on Partbusters.co.uk:
Improved product gallery:
Buyers want to see high detail, large photos to ensure the products are correct. Often DIY buyers want to see every angle of a product to ensure it looks similar to the part they are replacing.
Frooition solve these issues by offering an extra detailed product gallery, a 1 or 2 column layout to maximize product photo size, videos in the image gallery and even 360 degree rotating product images*.
To maximize confidence in product fitment we would also recommend sellers utilize a live chat plugin. Being able to instantly get clarification about a product means you win the sale not your competitors!
Frooition use LiveChat for our own website and find it very useful for answering instant questions. The same service is available as a Bigcommerce LiveChat app plugin with a free 30 day trial. Super simple to install sellers can do it themselves without designer assistance.
How does it help parts sellers?
Streamlined design process
Increase your sales
Let’s talk about your project
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This content was originally published here.